ABOUT US
Less ingredients, amazing results
Over 150 years of experience – HEITMANN combines tradition, innovation, and smart solutions for everyday life.
Company
HEITMANN is a traditional German brand with a history dating back to 1874. Based in Warburg, Germany, the company has more than 150 years of experience in developing household solutions. Today, HEITMANN focuses mainly on laundry care, cleaning and household products. The brand combines long-standing expertise with continuous product development and a strong focus on quality and innovation.
HEITMANN pure represent trusted household care, credibility and responsible growth.
HEITMANN Innovations
Innovation at HEITMANN means continuously improving proven solutions while developing new ideas for the needs of modern households. The brand combines decades of experience and expertise with the ambition to make its products more effective, easy to use, and sustainable. This results in innovative solutions for laundry care, cleaning, and household needs that respond to changing consumer expectations and make everyday life easier.
Philosophy & Mission
For more than 150 years, HEITMANN has been committed to making everyday household tasks easier. Our philosophy combines tradition and expertise with continuous innovation, high quality, and responsible action. We develop powerful, practical solutions in Germany that consumers can rely on.
Our mission is simple: to improve everyday household cleaning with easy-to-use, practical, and highly effective products tailored to specific needs. By combining proven performance with smart solutions and a growing focus on sustainability, HEITMANN helps create a cleaner home while giving people more time for what truly matters.
Sustainability Promise
At HEITMANN, caring for the environment is part of how we think and act. We are committed to using resources responsibly, choosing ingredients with care, and continuously improving the environmental impact of our products and processes.
From using nature-inspired and biodegradable ingredients where possible to reducing packaging materials and increasing the use of recycled materials, we strive to make thoughtful choices throughout the product lifecycle. We also work to conserve energy and resources in our production and supply chains and collaborate with trusted partners to advance more sustainable solutions.
Our promise is simple: to keep improving – for our products, our communities, and our planet.
